---

👋 Hi Reader,

I admire Justin Jackson, founder of Transistor.fm. He always puts the spotlight on thought pieces (not like LinkedIn Thought Leadership, actual long-form thesis) where the attention is due.

So when he talked about Noema’s latest piece on ‘The Last Days of Social Media’, natually I lined it up for a Friday read. And what I read, validated what I had been mulling all along, on why I started LetterStack in the first place.

It’s this: with AI slop taking over our feeds wherever we hang out on social networks, the need to make social conversations relevant is higher than ever before. If people are overwhelmed with the content deluge hitting them, they will ‘quiet quit’ their social presence in favor of something which is much more sporadic, but intentional when it does make an appearance.

Newsletters happens to be the prime focus here. The ability to communicate an idea through long-form exposition, without no character limits or ChatGPT-slop videos (well hello, Sora 2) is the perfect antidote to building a following. And the following need not be millions - niching down to a few thousands would help creators or brands start building their own safe space to engage and cater to a like-minded group of humans.

So if you have been snoozing on the idea of your own digital town square, but are wary of not having enough followership online, this might be the right time. Because if you show up sporadically but with deep intent to write on things your audience cares about, you would automatically stand out.

So go ahead, and build your digital town square.

The gathering might be small, but they would welcome the idea of a space which is real and human.

Want to understand how to go about it, step-by-step? Let us know by hitting ‘Reply’ on this email, or send a note to marketing@letterstack.co.

---

This newsletter is sponsored by The Alien Design

Looking for a partner to bring your digital product ideas to life? Alien specializes in product design, web design, and Webflow development. Alien helps businesses build visually appealing digital experiences that drive results. From concept to launch, Alien focus on delivering solutions that fit your brand and meet your business goals.

Explore Alien

Want to get featured as the next sponsor on LetterStack? Reach out to us on marketing@letterstack.co!

---

Make Sure You Get Our Emails!

To ensure our emails land in your main inbox, follow these easy steps:

1. Find this email in your Promotions tab.
2. Drag it to the Primary tab.
3. When Gmail asks, click "Yes" to get our future emails in your main inbox.
4. You can also add us to your contacts to stay updated!

---

We Value Your Feedback

Your feedback means the world to us! Just hit reply and share your thoughts on this edition - we're always looking to improve. You could also reach out to us on marketing@letterstack.co.

Cheers,

The LetterStack Team

Was this email forwarded to you by a friend? Sign up here to get content like this directly in your inbox!