The Alphabet Soup in Email Deliverability



👋 Hi Reader,

If you have been brave enough to venture out and understand how (or if) your emails get delivered to your subscribers, you might have been hit with a wall of 3-4 letter acronyms.

All of them seem like names you have heard before, or intense calculus problems, depending on which one scares you.

  • DMARC
  • SPF
  • DKIM
  • BIMI

Phew, this is just 1% of the pickle.

So we recently sat down with an email deliverability expert, who has made it his mission (literally!) to get your emails to his inbox. Along the way, we also try to understand which you should truly pay attention to, and how often.

Intrigued to learn more? Hit the ‘Subscribe’ button on the LetterStack Podcast Youtube channel, so you get notified when it drops. The tile below should get you there!

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Has email deliverability been a pain in the wrong place for you? Hit us with your most pressing deliverability issues, and we can solve it for you.

Let us know by hitting ‘Reply’ on this email, or send a note to marketing@letterstack.co.


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